Growing up in my Latin household, I was guaranteed three things: flavorful rice and beans, the sound of salsa, and exposure to astrological phenomenon, Walter Mercado. I miss and relish all three, but what stuck with me throughout the years is the influence of the latter. I attribute my love of sparkles and all things astrology to the enigmatic Walter Mercado. I can’t remember any other time during my Cuban childhood home, or my extended family’s, where we’d sit in complete silence, listening to Walter Mercado deliver new developments for each sign of the horoscope. We were all captivated by his presence and larger-than-life TV persona. And, come July 8th you will be too, as Netflix begins streaming Mucho Mucho Amor: The Legend of Walter Mercado globally, to entice – existing and new fans – with this wonderful documentary of the iconic clairvoyant.
The documentary begins with a series of Walter Mercado images from the height of his popularity on television, displaying his signature choreographed arm moves to draw the viewer’s attention, and in true Mercado form – he succeeded in commanding it! Millions of Latin families tuned in daily to listen and absorb new astrological insights pertaining to the zodiac. Actor/Comedian, Eugenio Derbez says: “ When I first saw him on TV, I was like, What is this I’m watching? Is it a woman, a man, a sorcerer?” Derbez was hooked! Legions of Walter Mercado fans continue to experience this sentiment. With his grandiose beautiful outfits, soothing voice, and mesmerizing gaze he was unstoppable. Undoubtedly, gender non-confirming Walter Mercado was a pioneer for LGTBQ+ personalities we see today. As the documentary delves deeper into his life, we learn that he refused to adhere to societal rules, and instead, opted to break them.
Mercado, born in 1932, knew he was different from the outset and destined for a different life from that of his siblings and the poor rural area of Ponce, Puerto Rico where he was from. After breathing life into a small bird on the brink of death, young Walter Mercado became the talk of his town and was deemed a mystic figure people sought advice and help from. His mother accepted and encouraged his newfound adulation and set up a designated space in their home for Walter to thrive as fortune consultant. Following his natural gift for entertainment, Mercado enrolled in the University of Ponce and pursued dancing and acting and landed telenovela roles with Telemundo.
A momentous visit to the set from the head of Telemundo at the time, prompted Mercado to create a promo for the soap opera that would launch his astrological career. For decades, Mercado’s message of peace, love, and prosperity has impacted Latinos and Americans around the world. He’s the most renowned astrological figure nationally and internationally, meeting the likes of prime ministers, former presidents with special guest appearances on American talk shows. The documentary doesn’t just focus on his successes, tragedy befell the icon, which almost left him for dead and the film does a superb job allowing Mercado, and those close to him, tell his story. Mucho Mucho Amor (Mercado’s signature catchphrase) captures the essence of the legend and depicts his ups and downs with authenticity and grace, from the music to the use of tarot cards. Although Mercado left the limelight and remained dormant for a while, his comeback was almost inevitable as a new generation of adoring fans surfaced on social media and beyond.
Mucho Mucho Mucho Amor: The Legend of Walter Mercado directed by Cristina Costantini and Kareem Tabsch, and produced by Alex Fumero has a run time of 93 minutes and begins streaming on Netflix, July 8th. Don’t miss this spectacular documentary and special appearance by Lin-Manuel Miranda fan-boying Walter Mercado as he meets the iconic psychic in Puerto Rico. To learn more about the film, click here.